AI Insights · Timothy · July 2025
Top 5 Puzzle Games Performance in Oceania Q2 2025
Discover the trends in downloads, revenue, and active users for the top puzzle games in Oceania during Q2 2025, based on Sensor Tower data.
In the second quarter of 2025, the puzzle game category in Oceania saw varied performance across the top applications, as revealed by Sensor Tower data.
Color Block Jam from Rollic Games maintained a steady weekly revenue, peaking at around $111K in late May. Weekly downloads showed a declining trend, starting at over 33K and dropping to approximately 20K by the end of June. However, weekly active users experienced fluctuations, reaching a high of about 148K in late April before settling around 101K by the end of the quarter.
Screwdom, published by Zego Global Pte Ltd, saw a significant rise in revenue, culminating in a high of about $138K at the close of June. Downloads fluctuated, with a notable increase to over 27K mid-June. Active users showed a steady increase, moving from 56K to over 80K by the quarter's end.
June’s Journey: Hidden Objects by wooga experienced a steady climb in revenue, reaching a peak of approximately $110K in early June. Downloads remained relatively stable, hovering around 1.7K to 2.2K weekly. Active users also remained consistent, with slight increases and decreases, ending the quarter at about 33K.
The NYT Games: Wordle & Crossword from The New York Times Company showed a spike in revenue in early June, reaching over $57K. Downloads varied throughout the quarter, with a peak of about 14K in late May. Active users remained robust, averaging around 650K weekly.
Finally, Magic Sort! by Grand Games A.Ş. saw its revenue peak at nearly $28K in late May. Downloads started strong but declined steadily, with a low of about 4.4K mid-June. Active users grew initially, hitting a high of over 52K in mid-May before tapering off to around 40K by the end of June.
These insights highlight the dynamic nature of the puzzle game market in Oceania, with variations in user engagement and monetization strategies. For more detailed insights, visit Sensor Tower's platform.